κάθε μέρα Every Day
κάθε μέρα means everyday in English which is our main mission word for Lambda Clothing and Supply. We started out as a Greek with a dream and a mission - To create a clothing line where the clothes can endure each day like the Spartans of ancient Greece. Our other goal was something of reason and that was to create a line that can do all of this, but is also affordable to every day people.
Welcome to my GREEK story!
It all started on the first day of Summer 2016 in sunny Long Beach, California. My choice of attire for the day was a cheap white shirt and some cargo shorts. Within minutes I felt suffocated with those clothes I was in. At that point, I realized how poor of a choice I made, but it wasn’t just that. I also realized that people make this choice regrettably plenty of times. At that moment, I decided that it was time for a change in the clothing system, so over four years, I formulated an idea, a plan to execute, and this brings us to the present day. What was that idea, you may ask? Well, what I created was a derivative of the Spartans, something so tough and so durable it would last for years to come. It is essential to have clothing that could be worn any day and every day on any occasion and still feel damn good. The best part of you purchasing items from my company, you may ask? Well, even the Spartans could afford to supply their own army without breaking the bank.
You see, that is how Lambda Clothing supply came to be. Our mission is to be able to take you with us straight into the battle of Thermopylae with only the best.
See you on the battlefield, Spartans!
Philip Alanouf
CEO & Founder